Why Professional Analytics?
Budget Optimization
See clearly which channel actually drives sales, and put your money behind the ones that win.
Understanding User Behavior
Why did a visitor leave without buying? Where did they get stuck? Heatmaps and user-journey analysis surface the bottlenecks.
Personalized Strategy
Process demographic and behavioral data to build segments that deliver the right message at the right time.
Our End-to-End Data & Reporting Process
Technical Setup & Tag Management (GTM)
- •Event tracking setup via Google Tag Manager
- •Tracking form submissions, phone clicks, WhatsApp contact
- •Managing all tracking pixels (Google Ads, Meta, LinkedIn) under one roof
Google Analytics 4 (GA4) Optimization
- •GA4 account setup and customization
- •Configuration for e-commerce or lead goals
- •Funnel analysis and audience segmentation
Conversion Tracking & Attribution
- •Multi-channel attribution models
- •Analyzing which channel starts vs. closes a sale
- •Crediting the right channel
Transparent Reporting via Looker Studio
- •Custom interactive dashboards for your brand
- •Live 24/7 performance access
- •Spend, revenue, costs and charts, all in one place
Industry-Specific Analytics Solutions
B2B & Industrial Companies
- •Macro and micro conversion tracking (quote forms, catalog downloads)
- •Lead-quality analysis delivering clean data to sales
- •CRM integration and offline conversion tracking
Tourism & Hospitality
- •Full booking-engine integration
- •Cost-per-room and revenue-per-booking analysis
- •Seasonal performance comparison and cancellation rates
Frequently Asked Questions
How often will we receive reports?
Auryn Dijital clients get 24/7 live access to data through a custom-built Looker Studio dashboard. We also hold a comprehensive monthly executive summary meeting where we interpret the data and set next month's strategy.
How is data privacy and KVKK compliance handled?
All our tracking and analysis processes comply with KVKK (Turkey's data protection law) and GDPR standards. We never process personal data without consent, and we set your cookie policies accordingly.
Do you do server-side tracking?
Yes. To get around browser-based blocking (ad blockers, iOS restrictions) and measure data with near-99% accuracy, we implement Server-Side GTM and Conversion API (CAPI) setups.
Do you integrate with CRMs?
To measure whether digital leads actually convert to sales, we integrate your ad accounts with the CRM you use (Salesforce, HubSpot, Zoho, etc.) and track offline conversions.